News & Events


Classified Concepts Signs all of Central Ohio Newspaper Group's 10 Papers



Santa Barbara, CA — As many are wrapping up their spring cleaning and looking to unload unwanted household items, weekend warriors are pouring out in droves seeking local yard and estate sales. Dozens of newspapers across the nation are currently enjoying the success of Classified Concepts Garage Sale Locator Programs, which typically run during the spring and summer months. Most recently all 10 papers belonging to the Central Ohio Newspaper Group have signed on for the Garage Sale Locator Program, just in time for summer. In 2006 with 4 papers initially signed — The Advocate, The Mansfield News Journal, The News-Messenger, and The Lancaster Eagle-Gazette — by the end of the spring of 2007, the Group's remaining 6 papers had signed contracts to run the program as well. Prompted by the ease of launching and additional revenue enjoyed by the initial four papers, the Group decided to have all of its papers implement a Garage Sale Locator Program. Both Classified Concepts and the Central Ohio Newspaper Group are excited about their recent agreement and look forward to lasting and profitable relationship.

Providing weekly Locator Map Programs to over 80 newspapers across the country, Classified Concepts offers both print and fully interactive online mapping programs with Open House, New Builder, Rental, Garage Sale and Auto Dealer applications. Its latest innovation, the Used Auto Dealer Program reverse publishes auto directory listings, such as Cars.com, in an easy-to-read layout that displays photos, dealer/seller information, and a corresponding auto dealer map. Classified Concepts' unique Programs enhance readership and drive business to advertisers' locations with exclusive features like custom weekly maps (3-hour turn around time), driving directions and custom route planning. Papers can drive readers to advertisers' locations while creating new revenue opportunities through value-added up charge, premium ad space, and map sponsorships.

To find out more about how Classified Concepts' Locator Map Programs can add significant new revenue to your bottom line, visit http://www.classifiedconcepts.com, or contact Peter Sproul, National Sales Manager at 866-685-3100 or peter@maps.com.


About Classified Concepts
Formed in 2003, Classified Concepts is the New Media division of Maps.com. Classified Concepts was formed to help newspaper and television stations generate revenue with innovative new programs and currently runs over 100 weekly programs in more than 80 newspapers across the United States and Canada.


About Maps.com
Founded in 1991, Santa Barbara based Maps.com is the industry's most comprehensive mapping services company with offerings in the business, consumer, and education marketplaces. Whether it's creating a regional wall map or planning a multi-stop travel route online, Maps.com strives to meet the mapping needs of today's digital era. Today, over 2 million monthly visitors, 8,500 U.S. Schools, and both small and large companies, such as Lowe's Home Improvement, Nextel, UniversalMap Enterprises and AAA currently benefit from Maps.com's vast service offerings. For more information, www.maps.com.

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